Michael Jordan likely won’t return to NBC Sports’ NBA coverage
In the event you actually realized Michael Jordan worked for NBC last season, well, you almost definitely won't this season.
Per Front Office Sports, Jordan...
NBA fans will pay more for ESPN streaming this season
NBA fans who rely on ESPN’s standalone streaming service are about to pay a little more to watch games.
According to Variety, ESPN will raise...
Longtime Sports Illustrated writer says sports media moving away from Google, SEO
The sports media business keeps changing, and one longtime Sports Illustrated writer says the days of building everything around Google and SEO may be...
YouTube emerges as favorite for NBA’s massive local streaming package
The NBA’s next major media move could put local broadcasts for nearly the entire league under one digital roof.
YouTube remains the favorite to land...
NBA television ad revenue jumped 38 percent to record $2.11 billion
The NBA's new television era is already producing some enormous numbers.
NBA game broadcasts generated a record $2.11 billion in advertising revenue during the 2025-26...
ESPN co-founder Bill Rasmussen dies at 93; helped change how NBA was watched
Bill Rasmussen, the visionary who co-founded ESPN and helped change the way American sports, including the NBA, were consumed on television, has died. He...
Sports Illustrated media writer announces exit after two decades
One of the more familiar voices in sports media is moving on from Sports Illustrated.
Jimmy Traina announced Wednesday that he is leaving SI after...
Pistons expand free TV broadcasts as Cavs, Pacers and others await new deals
More Pistons fans will be able to watch their team next season without paying for a streaming service.
That seems like a pretty good idea.
The...
NBA announces Christmas Day, some opening week games
The NBA apparently wasn't going to wait for the full schedule release to start generating some buzz.
And putting LeBron James back in Los Angeles...
LeBron James confirms documentary is ‘in the works’
Apparently, those reports about a LeBron James documentary weren't just chatter.
James essentially confirmed Monday that something is coming.
During an appearance on Boardroom Talks, James...
Cavs, Bucks, Clippers remain in pursuit of Peyton Watson
Peyton Watson remains a restricted free agent. Increasingly, it sounds as if he may not remain a Nugget.
ESPN's Shams Charania reported that the Cavaliers,...
Blue Jackets eliminate radio crew; could NBA teams be next?
The NHL's Columbus Blue Jackets are eliminating their standalone radio broadcast. Could some NBA teams eventually do the same?
The answer is yes. And perhaps...
Peacock’s NBA games coming to YouTube Premium in 2027
NBA games carried by Peacock will soon have another home.
NBCUniversal and Google have reached a distribution agreement that will make Peacock programming available to...
Bill Simmons: ‘I’m not sure’ New Orleans should have NBA team
Bill Simmons has been outspoken about keeping the Trail Blazers in Portland. He doesn’t feel quite the same way about the Pelicans remaining in...












